Your Online Reputation

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Monitor Your Online Reputation with Google Alerts 
Job seekers can and should monitor their names using Google Alerts.  Someone else with the same name who has done something shocking, unusual, or disreputable can negatively impact YOUR job search.  The best defense in this case is knowledge!  Put Google to work for you and your job search!
The Art of Self-Marketing Online
It's not just about being on the Internet, it's about making the Net work for you. Career and human resources experts say the same thing: Create your personal brand and make it your own. Establish a niche. Stay active. And perhaps most importantly, don't just send out E-mails and other digital messages asking for jobs. If you follow some easy steps to expand your Web presence and enhance your social network, anything can happen.
How to Protect Your Online Reputation
The Web is a viral breeding ground of rumor and scandal. Here's how to keep your own place on it untarnished.
Top ways to protect your online reputation
If you don’t like what you find or see about yourself on the Web there’s a growing community of companies that can expunge or at least water down the bad stuff and save your reputation -- for a price, of course.
Dear Bev: How Should I Use Social Networking In My Job Search?
Creating a strong online presence is key to a successful job search in the digital media industry. Not only is social media an integral tool for recruiters to find viable candidates, but it's also a great way to show an employer that you're well connected and versed in the space. 
Use Storytelling Techniques in Personal Branding: Characterization
The catch cry of personal branding experts is “authenticity!” But sometimes it can be hard to know how much information is too much — when authenticity gets a little too true-to-life — in your personal branding efforts.
Building Your Online Career Brand: Five Tools for Job-Seekers
The goal of this article is to help you to understand and use these online branding tools to establish or build your online reputation. Branding guru Dan Schawbel refers to these as your "digital assets." The future of job-hunting -- your future success in job-hunting -- will require establishing and managing your online career brand.
Protecting Your Online Reputation
With many more recruiters screening potential candidates through Internet searches, career counselors are advising students to edit their online personas. Eighty-three percent of executive recruiters revealed they use search engines when making hiring decisions, according to a 2007 survey conducted by ExecuNet. Forty-three percent reported eliminating a candidate based on what they've found.
Career Truth #1: Brand or Be Branded (Are YOU Willing to Risk What Shows on the Top Fold?)
Several people have told me lately they don’t care about their career identity online. “I should be able to do what I want,” or, “My life shouldn’t be judged by employers based on what they see on the web.” I say this: brand or be branded. You can either make sure people ‘hear what they see’ in a way that boosts your credibility. Or, you can ignore your online presence and be seen as, A) non-existent and unimportant, or perhaps even worse, B) the Dennis Rodman of the net.

 

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